Case Study

New Brew

You’d expect a father and son micro-brewery like New Brew to have a traditional air to it. But whilst it does have the warm, magical feeling of a family business, they break the mould with an incredibly innovative approach. Fresh beer creations are cropping up all the time – some so exciting they can’t reveal them just yet.

 

The New Brew story

The enterprise was a natural progression. After more than 15 years in the pub trade, Founder Mark Charman grew tired of faceless corporations buying out pubs and decided to combat this by starting his own business.

This came just at the right time: Mark’s then too-young-to-even-taste-the-samples son William wished to join the industry and so undertook a brewing apprenticeship. The father and son duo soon found swift growth in their local community of Newport.

Whilst their ambition was helping to drive the inspiring enterprise forward, Mark and William came upon one hindrance: their PCs. The administrative tasks involved in the day-to-day running of the business – accounts, invoices, spreadsheets – were being slowed down by their technology.

This was quickly becoming quite an issue, but they knew that investing in better devices would be a major capital outlay. Plus, they didn’t want to risk their initial victory by chancing cash flow.

So, they started looking for an alternative. Here, Mark explains how Lease Loop became part of New Brew’s success story:

Set up for success

“When we made the decision to ditch our PCs altogether and replace them with Macs, we were recommended Lease Loop. They were endorsed by someone we trusted, and it wasn’t hard to see why.

From the get-go, they made the process as simple and quick, yet still helpful, as could be. They gave excellent advice, such as suggesting configurations which we then implemented, and our relationship with Lease Loop continues to this day.

Their aftercare is of the same fantastic standard as their initiation process. Over the years, we’ve only had the one issue thankfully – an Apple magic mouse coming to its end, and this was resolved within the hour. You simply couldn’t ask for better speed.

Their aftercare is of the same fantastic standard as their initiation process. Over the years, we’ve only had the one issue thankfully – an Apple magic mouse coming to its end, and this was resolved within the hour. You simply couldn’t ask for better speed.

That’s why we’ve turned to Lease Loop each and every time we’ve made plans that entail team members and Macs. We’ll be looking to continue our thriving partnership with Lease Loop as our business evolves!

That’s why we’ve turned to Lease Loop each and every time we’ve made plans that entail team members and Macs. We’ll be looking to continue our thriving partnership with Lease Loop as our business evolves!

Founder