25th September 2019

Expectations Vs Reality: Everything The September Apple Special Event Revealed

From brand new iPhones to an upgraded Mac Pro – we had a lot of expectations for the September Apple Special Event. But, expectations don’t always meet reality.

Although the event was held on 10th September as anticipated, some products saw no announcements, whilst there were a few unexpected reveals altogether. Here, we delve into exactly what was divulged at the September 2019 Special Event…

New iPhones on the market

Unsurprisingly, we saw fresh iPhones added to Apple’s range. There’s the iPhone 11, which has two-12 megapixel lenses. It follows Google and Huawai’s lead by incorporating Night Mode too. Additionally, the device supports 4K video at 60-frames-a-second. Not to mention, it’s even faster as a result of Apple’s new A13 Bionic chip – the most powerful processor for a mobile device ever.

These are also used in the iPhone 11 Pro and Pro Max, which boast three 12-megapixel lenses. Plus, with Apple’s Retina XDR technology, users can benefit from great display.

Bigger and better iPad

We also predicted there would be a 10.2-inch iPad running on the new iPadOS – and that’s exactly what we got. Unfortunately, they didn’t include a twin-lens camera or ProMotion feature as we had anticipated. However, there were some unexpected advancements. It has an incredible processor, along with support for Apple’s smart keyboard.

On top of this, the new iPad is fashioned from 100% recyclable aluminium. So now businesses can be more sustainable with their tech choices.

The additional extras

There were also a few surprising announcements.  For example, the Apple Watch Series 5. Similar to the new iPad, this is 100% recyclable. It also has an 18-hour battery life via its power-efficient LTPO Technology and boasts new always-on retina display, meaning users will always be able to see their screen. With more features than ever before, Apple say users will have never seen a watch like it.

Apple Arcade was another announcement. It brings together all the games for iOS, MacOS and AppleTV in one sole place, with over 100 being included in the launch.

What wasn’t announced

Some of our expectations weren’t even spoke of. There was nothing revealed about the MacBook Pro. As can be the way with Apple rumours this one gathered pace in the weeks leading up to the event only to dwindle quickly as the event neared. However, this could be revealed alongside the potential advanced Mac Pro and rumoured updated iPad Pros, later down the line.

If any of these do arrive soon, it is likely to be at the October Special Event. However, whether this will happen or not remains to be seen. Whilst there was one last year, in recent times Apple’s pattern is to host one in the even-numbered years. It may be that there won’t be an October Special Event until 2020, and so we’ll have to wait until the next standard Apple event: the Spring Special Event, usually held in March.

Either way, the September Special Event revealed some fantastic new tech. In fact, you might want to add the new iPad to your suite of Apple products. Though, we understand if the hefty upfront cost is holding you back. It’s what initially prevents a lot of our customers. After all, businesses need to ensure a positive cash flow.
Thankfully, there is a solution: leasing. You can spread the high cost over a longer period of time. This way, you can benefit from the tech, whilst being cost-effective too.
To discover more about the leasing options available and the way we work, get in touch with the team at Lease Loop today.